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    A close-up view of someone's hands typing on a laptop. In the background you can see their second screen.
    SEO
    Websites

    How we work: SEO sprints

    Search engine optimisation (SEO) for your website can feel like a Sisyphean task. We’re glad the bad old days of keyword stuffing are...

    Posted by Maddie Saunders
    B2B seo strategy for brand visibility - image of a laptop and magnifying glass
    SEO
    brand identity

    A comprehensive B2B SEO strategy for better brand visibility

    ‘SEO is not something you do anymore,’ says marketing consultant, speaker and author Chad Pollitt. ‘It’s what happens when you do...

    Posted by Sian Cooper
    Artie the robot giving presentation on SEO and content strategy to human colleague
    SEO
    thought leadership

    How to balance your SEO vs thought leadership content strategy

    Once upon a time SEO was a dirty word associated with ‘black hat’ operations manipulating rankings for their evil bidding. Now, some...

    Posted by Rachel Kennedy
    The ultimate SEO guide for B2B technology companies
    SEO

    The ultimate SEO guide for B2B technology companies

    Every second there are 99,000 searches on Google. That’s 99,000 people in the world with a question or query. That’s 99,000-people looking...

    Posted by Callum Sharp
    Google’s Core Web Vitals and what you need to do to avoid losing traffic
    SEO
    Websites

    Don't lose traffic because of Google’s Core Web Vitals

    Seen a sudden drop in website traffic over the last year? Google’s Core Web Vitals update is the likely culprit.

    Posted by Matthew Stibbe
    How to increase organic traffic: 11 top SEO tips
    SEO

    How to increase organic traffic: 11 top SEO tips

    Increase organic traffic with these 11 top search engine optimisation tips. The challenge for any business is to make sure that when people...

    Posted by Matthew Stibbe
    How to use website optimisation to make the best first impression [2022]
    SEO
    Technology

    The complete guide to website optimisation

    How long do you think it takes visitors to decide whether they want to stay on your B2B site? 10 seconds? It's more like 50 milliseconds…...

    Posted by Maddy Leslie
    Person taking notes on laptop screen (image for How to optimise your HubSpot website for SEO and performance)
    SEO
    Websites

    How to optimise your HubSpot website for SEO and performance

    Just like Lewis Hamilton tuning his F1 car for the Monaco Grand Prix, you’ll want to optimise your HubSpot website.

    Posted by Simon Collins
    man at desk (acquiring authoritative backlinks for his website)
    How to do marketing
    SEO

    3 strategies for acquiring authoritative backlinks for your website

    The Google search algorithm loves a website with a mix of authoritative backlinks. Backlinks are the cornerstone of SEO. They help Google...

    Posted by Simon Collins
    Illustration of a woman holding a magnify glass looking at schema markup on some paper
    SEO

    Schema markup: what is it and why is it useful for SEO?

    The user experience is one of today’s biggest digital marketing assets. But, it’s not just your website where user experience is important....

    Posted by Callum Sharp