Social media Articles
Grow your social presence: The role of a social media manager
Did you know that there are 44 million active social media users in the UK? This represents 66 percent of the total population of our...
Content marketing vs social media: what should you choose?
If you are trying to build your businesses’ digital presence you may think social media is the way to go. While you’re not wrong, social...
62 ways to improve your press releases
There are many voices calling for the death of the press release (e.g. Die Press Release Die or Amy Gahran, who wants to put them out of...
Aggregate content vs curated content: what's the difference?
Upon the creation of social media, the world became a little louder. To make an impact and rise above the noise, it makes sense for...
What to look for in a social media marketing agency
Ninety-two percent of marketers say that social media is important to their business. Here's what to look for when choosing a social media...
5 customer-centric marketing tips to help build relationships
‘Brands, slogans, products, and media aren’t at the centre; rather they are spokes that help to bridge the gap between the customer and...
Fatal flaws: 6 common digital marketing mistakes that kill your growth
Digital marketers throw away nearly 20 per cent of their budget on big, ego-serving projects and other common digital marketing mistakes,...
Content sharing 101: how to promote your business blog
Blogging is like launching a spaceship. It takes hours and hours of meticulous crafting, patience and perseverance to get lift off and...
A recipe for disaster: 4 research sources to avoid in your writing
Strong research is the backbone of strong copy. Without it, there is nothing anchoring your words to the truth. This is something you have...
5 marketing techniques your startup can use today to get more signups
In 2011, a startup social media company managed to get 10,000 signups on its website within three months without revealing the product or...