Articles by Toby Knott
Writing to deadline: how planning helps us complete your copy on time
Handing over your content creation to an agency and hoping something good crawls out of the morass of the copywriter’s mind can be scary,...
5 lessons I've learnt from writing professionally
I have only been writing professionally for a few months but I've already learnt some valuable lessons about what it means to write for a...
I did it for science: Pomodoro and other time management techniques
For those of you who’ve never heard of it, the Pomodoro Technique is very simple.
The keys to great content: interviewing and listening
This is the first lesson for writers — or anyone — who conducts interviews: If you want someone to talk, you’ve got to know how to listen....